Ranches and farms have always been symbols of resilience and tradition. Yet, in an ever-changing economy, many landowners are looking for innovative ways to make their properties more profitable while staying true to their roots. Glamping—luxurious camping—is opening doors for ranchers and farmers to generate sustainable income by inviting guests to experience the beauty of rural life in comfort.
At Branch Out Glamping, we’ve partnered with properties across the U.S. to create unique glamping destinations that seamlessly blend into their natural surroundings. Here’s why glamping is redefining what’s possible for ranches and farms.
For generations, ranching and farming have faced seasonal uncertainties and market fluctuations. Diversifying revenue has become more crucial than ever, and glamping offers an exciting way to turn unused land into an inviting retreat for travelers.
Imagine turning an unproductive field or underused pasture into a destination where guests can stargaze under the wide-open skies or wake up to the sound of livestock in the distance. These are the kinds of experiences that travelers crave—and they’re willing to pay premium rates to enjoy them.
Take Khushatta Hills Ranch, a historic family-owned property in Livingston, Texas. With the support of Branch Out Glamping, the ranch transformed a section of its land into a serene glamping retreat. Guests can now enjoy luxurious tents with air conditioning while connecting with the ranch's rich history and tranquil surroundings. This partnership has not only diversified the ranch’s income but also brought a new audience of eco-conscious and adventure-seeking travelers.
Quick Stat: According to the American Glamping Association (AGA), the U.S. glamping market is expected to grow at a rate of 13.1% annually through 2030, with rural properties being among the most in-demand locations.
More than ever, travelers are seeking unique and meaningful experiences. A stay at a working ranch or farm offers a rare chance to slow down and reconnect with nature while learning about life on the land. Guests can:
These immersive, hands-on activities leave guests with unforgettable memories—and often a desire to return. At 12 Fires Winery & Vineyard in Texas Hill Country, guests are drawn not only by the stunning accommodations among the vines but also by the opportunity to pair luxury with authenticity. Learn more about this one-of-a-kind experience here.
Today’s travelers expect more than just a place to stay—they want an experience. Glamping offers the perfect blend of comfort and adventure, from private decks overlooking sprawling landscapes to cozy interiors designed for relaxation. But it’s not just about luxury. Many guests are prioritizing sustainability in their travel choices, and glamping sites that integrate eco-friendly practices are becoming even more appealing.
At Silver Spur Homestead in Tombstone, Arizona, guests enjoy luxury tents that complement the area's rich history. These accommodations not only draw travelers to the Wild West but also showcase environmentally conscious designs. Learn more about this unique site here.
Quick Fact: According to ARVC, 42% of U.S. travelers consider sustainability a key factor when booking accommodations.
Setting up a glamping operation might seem daunting, but it doesn’t have to be. At Branch Out Glamping, we specialize in helping ranchers and farmers turn their vision into reality. We handle everything—from initial setup and design to marketing and booking management—so you can focus on your land and what you do best.
Our newly launched site at Splitrock Farm in San Diego, California, is a shining example of how we bring our vision to life. Opened in November 2024, Splitrock Farm offers guests an unparalleled farm stay experience, blending luxury accommodations with rolling hills and a working farm. Read more about Splitrock Farm’s journey here.
Quick Stat: Agritourism is already a $1 billion industry in the U.S., and glamping fits seamlessly into this trend by combining rustic charm with upscale amenities.
Glamping doesn’t just benefit ranches and farms—it supports the surrounding communities as well. Guests often explore local towns, dine at nearby restaurants, and purchase goods from local artisans. By welcoming travelers, you’re not only creating a sustainable future for your property but also contributing to the economic growth of your region.
At Khushatta Hills Ranch in Livingston, Texas, Branch Out Glamping has helped a historic family-owned ranch expand its offerings by introducing luxury glamping accommodations. Located on pristine land dating back to 1871, this partnership transformed unused acreage into a thriving destination for eco-conscious travelers and families seeking a peaceful retreat.
Within its first year, Khushatta Hills Ranch achieved high occupancy rates during peak seasons, generated significant additional revenue, and attracted guests who might not have otherwise visited the area. The ranch now boasts luxury glamping tents featuring modern comforts like air conditioning and thoughtfully designed communal spaces, all while maintaining the natural charm of the landscape. Learn more about this partnership here.
The glamping industry is growing rapidly, with the U.S. market expected to reach $1.49 billion by 2030. Ranches and farms are uniquely positioned to capitalize on this trend, offering experiences that combine rustic charm with modern luxury.
If you’re ready to transform your ranch or farm into a glamping destination, we’re here to help. At Branch Out Glamping, we co-invest with landowners, ensuring a seamless transition into the world of hospitality. Together, we can create a space that guests will love and a legacy you’ll be proud of.
Visit Branch Out Glamping to learn more. Let’s build something extraordinary together.